i just cant get what happened outta my head.
cos it hurts.
and it hurts really bad.
Effies Singapore Award 2008
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attended the award presentation with my colleague today at Shangri-La hotel. Sadly, we were only nominated as a finalist for one of the campaigns we did last year.
most of the advertisers and agencies who won didnt really have anything fantastic but oh well, its the EFFIES we're talking about so the campaign just have to be EFFECTIVE and not CREATIVE. i mean at the end of the day, as long as youve got a big budget, you more or less have better choices of medium and media vehicles to choose from, so naturally the chances of it being effective will definitely be higher isnt it? thats why i think prob only the big boys in the advertising industry will have a shot at this. but i must saying after seeing the EFFIES award for Australia, i think Singapore has lots to catch up on in terms of the quality of the ads. maybe bcos Singaporean clients are still quite conservative i guess.
this Dove Evolution ad was probably one of my favourite and the only few which i think managed to deliver their message in both an effective and creative manner. enjoy. =)
most of the advertisers and agencies who won didnt really have anything fantastic but oh well, its the EFFIES we're talking about so the campaign just have to be EFFECTIVE and not CREATIVE. i mean at the end of the day, as long as youve got a big budget, you more or less have better choices of medium and media vehicles to choose from, so naturally the chances of it being effective will definitely be higher isnt it? thats why i think prob only the big boys in the advertising industry will have a shot at this. but i must saying after seeing the EFFIES award for Australia, i think Singapore has lots to catch up on in terms of the quality of the ads. maybe bcos Singaporean clients are still quite conservative i guess.
this Dove Evolution ad was probably one of my favourite and the only few which i think managed to deliver their message in both an effective and creative manner. enjoy. =)
Spanking New Shoes
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yes, this was the random buy for the day plus another pair of converse sneakers i got. =)
i realised ive got the urge to splurge whenever im done with being stressed out.
ok, thats just an excuse. =P
and this is my converse.
it was all well worthed.
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it was a helluva week and thank got what happened today just made everything well worth it.
in short, i wanna share some really valuable lessons from my lecturer and what happened today.
1. before you convince anyone, you gotta convince yourself.
2. passion, belief and conviction definitely differentiates one from another.
3. being stubborn and being opinionated is just separated by one fine line.
4. if you believe it, make sure you stick to it and convince the people around you.
5. communicate. make your point across.
6. passion, passion and passion. it only ends with that and nothing else.
the feeling was indescribable.
that tinge of arrogance and confidence just built up as the presentation progressed.
its nothing bad but it just gives you more conviction to wanna make your point across and clear to them.
it was unbelievable and its just amazing how everyone's attention was caught through their facial expression and attention on you.
with that little sarcasm embedded in my words that was to prove my point, just made some of them who never believed in me small and insignificant.
a sweet taste of victory.
at least i knew someone was there to connect with me
thank YOU.
in short, i wanna share some really valuable lessons from my lecturer and what happened today.
1. before you convince anyone, you gotta convince yourself.
2. passion, belief and conviction definitely differentiates one from another.
3. being stubborn and being opinionated is just separated by one fine line.
4. if you believe it, make sure you stick to it and convince the people around you.
5. communicate. make your point across.
6. passion, passion and passion. it only ends with that and nothing else.
the feeling was indescribable.
that tinge of arrogance and confidence just built up as the presentation progressed.
its nothing bad but it just gives you more conviction to wanna make your point across and clear to them.
it was unbelievable and its just amazing how everyone's attention was caught through their facial expression and attention on you.
with that little sarcasm embedded in my words that was to prove my point, just made some of them who never believed in me small and insignificant.
a sweet taste of victory.
at least i knew someone was there to connect with me
thank YOU.
.
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ive got so much to say but i dont know where to start.
in short, my life is in a huge mess now.
i just wanna pack up and leave this place.
thats always what i like to do.
run.
in short, my life is in a huge mess now.
i just wanna pack up and leave this place.
thats always what i like to do.
run.
i believe in no one, not even myself.
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days like these makes me feel that im just a useless nobody.
im just tired of being nice.
really.
im only making a fool out of myself.
im just tired of being nice.
really.
im only making a fool out of myself.
fuck.
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someone please convince me that my brother is not retarded but hes just fucking stupid.
as though 1 isnt enough, now i have 2 fucking dumb irritating assholes in my house.
as though 1 isnt enough, now i have 2 fucking dumb irritating assholes in my house.
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